Shri Narendra Modi
Hon'ble Prime Minister of India
& President, CSIR
Dr. Jitendra Singh
Hon'ble Union Minister of Science & Technology & Vice President, CSIR
Dr. N. Kalaiselvi
Director General, CSIR
& Secretary, DSIR
Sustainable Development & Prosperous Farmers
1st June - 2nd June, 2025
Government Degree College, Bhaderwah, J&K
Stay updated with the latest developments, media coverage, and social buzz around the Lavender Festival.
All India Radio
March 26, 2023
Hon'ble Prime Minister praised the transformation of farmers' lives through lavender cultivation in the 99th episode of Mann Ki Baat...
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@csiriiim
June 3, 2025
🪻 The 3rd Lavender Festival 2025 inaugurated yesterday by Dr. Jitendra Singh, Union Minister of S&T and Vice President. . .
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Daily Excelsior
June 2, 2025
The two-day Lavender Festival, organized by the CSIR – Indian Institute of Integrative Medicine (CSIR-IIIM), concluded here today at Bhaderwah. . .
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@DrJitendraSingh
June 2, 2025
Lavender Festival 2025, Bhaderwah organised by CSIR-IIIM Jammu, Ministry of Science and Technology, Government of India.
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Daily Excelsior
June 1, 2025
Lavender has given the small J&K town of Bhaderwah a national identity and also a national role in India’s growth story, said Union Minister Dr. Jitendra Singh here today while inaugurating 2-day “Lavender festival 2025” organized by CSIR- IIIM.
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@DrJitendraSingh
June 1, 2025
First of all, I want to congratulate #CSIR-IIIM Director Dr. Zabeer and his team. I don’t think, a program of such a large scale has ever been held in #Bhaderwah before. . .
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ANI
June 1, 2025
I congratulate the entire team of CSIR-IIIM... People from different states have come here... Lavender has become famous as the identity of Bhaderwah, not only in India, but in the entire world...
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@DrJitendraSingh
June 1, 2025
Perhaps never before in the history of this small town of #Bhaderwah, has been an occasion when such a huge contingent of media persons from Delhi. . .
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Rising Kashmir
May 30, 2025
The Council of Scientific and Industrial Research–Indian Institute of Integrative Medicine (CSIR-IIIM), Jammu will hold a two-day Lavender Festival in Bhaderwah on 1 and 2 June 2025, celebrating the success of India’s growing ‘Purple Revolution’.
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@DrJitendraSingh
May 29, 2025
Elated farmers of Hud village thank Union Minister @DrJitendraSingh for organizing the #LavenderFestival2025 from June 1 - a boost for the #PurpleRevolution and global recognition!🪻🪻
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Dr Jitendra Singh
May 29, 2025
United News of India: Aroma Mission: Over 50 distillation units installed in J&K, Jitendra to inaugurate Lavender Fest on June 1 #Bhaderwah
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@csiriiim
May 29, 2025
Join us to witness how lavender is transforming rural economies and leading us towards a self-reliant, fragrant India. Let’s empower farmers and build a fragrant future for Viksit Bharat 2047!
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Uni India
May 28, 2025
Jammu, May 28 (UNI) Ahead of two-day Third Lavender Festival being hosted by the CSIR-IIIM Jammu at Bhaderwah on June 1 and 2.
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White Paper
May 28, 2025
The Lavender Festival in Bhaderwah, Jammu and Kashmir, celebrates the success of the Purple Revolution under the Aroma Mission.
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Daily Excelsior
May 28, 2025
Jammu, May 28: The CSIR-Indian Institute of Integrative Medicine (IIIM), Jammu, is set to organize the 3rd Lavender Festival on June 1st and 2nd at the Government Degree College, Bhaderwah, in District Doda.
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CSIR-IIIM
May 28, 2025
We're excited to announce that registration is now open for the Lavender Festival 2025. Don't miss this opportunity to be part of the celebration!
Register Now
@csiriiim
May 28, 2025
CSIR-IIIM, Jammu proudly announces the 3rd National Lavender Festival, to be inaugurated by Hon’ble Union Minister and Vice President, CSIR, Dr. Jitendra Singh ji.
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CSIR-IIIM
28 May, 2025
The CSIR-Indian Institute of Integrative Medicine (IIIM), Jammu, is set to organize the 3rd Lavender Festival on June 1st and 2nd at the Government Degree College, Bhaderwah, in District Doda.
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@DailyExcelsior1
May 28, 2025
Dr Jitendra Singh To Inaugurate ‘#LavenderFestival’ At Bhaderwah On June 1
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@JAMMULINKS
May 28, 2025
Dr Jitendra Singh to inaugurate ‘Lavender Festival’ at Bhaderwah on June 1
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CSIR-IIIM
27 May, 2025
Hon’ble Union Minister Dr. Jitendra Singh ji has kindly consented to be the Chief Guest and inaugurate the two days festival.
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Daily Excelsior
May 25, 2025
Deputy Commissioner Harvinder Singh today chaired an important meeting in the Mini Conference Hall, DC Office Complex to review the measures for the promotion of lavender cultivation in the district and to assess the preparations for the proposed mega Lavender Festival.
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Daily Excelsior
May 24, 2025
To review the preparation for the ‘Lavender Festival’ which is being organized on 31st May-1st June, 2025 at Bhaderwah, Doda, a meeting was held here today.
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Daily Excelsior
May 24, 2025
Director of CSIR-Indian Institute of Integrative Medicine, Dr. Zabeer Ahmed on Thursday reviewed the preparation of the ‘Lavender Festival’ which is being organized on 31st May-1st June, 2025 at Bhaderwah, Doda.
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@csiriiim
May 21, 2025
The meet included discussions on the upcoming Lavender Festival.
View TweetExplore the key events from the two-day festival. Use the filters to view by day, and click any card for full details.
Bhaderwah, a picturesque valley in the Doda district of Jammu & Kashmir, nestled in the foothills of the Himalayas at an average altitude of 5000 ft, is proudly known as the birthplace of India's Purple Revolution.
Just 80km from Batote, this serene locale will host the Lavender Festival 2025 from 31st May to 1st June. Join us to celebrate the vibrant lavender cultivation that has transformed the region's economy and empowered its farmers.
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Driving innovation from natural products to global therapeutics.
Established in 1941 as a Drug Research Laboratory, the Indian Institute of Integrative Medicine (IIIM), Jammu, became part of CSIR in 1957. With a core strength in natural product-based drug discovery, IIIM was redefined in 2007.
The institute's mandate is to discover novel drugs and therapeutics from natural sources, including plants and microbes, leveraging biotechnology to develop high-value technologies and products for global positioning.
From natural products.
For high-value products.
Transforming Jammu & Kashmir through Lavender Cultivation.
CSIR-IIIM has been at the forefront of the Purple Revolution, developing an elite Lavender variety (RRL-12) and advanced agrotechnology suitable for temperate rain-fed regions.
Under the CSIR-Aroma Mission, Lavender was introduced to farmers across J&K, providing free Quality Planting Material (QPM) and end-to-end support—from cultivation and processing to value addition and marketing. Over sixty distillation units have been installed to empower farmers.
Catalyzing Rural Empowerment through Aromatic Plants.
The mission aims to develop and disseminate aroma-related developments to farmers, industry, and society, fostering business opportunities, rural development, and enhanced quality of life.
Cultivating aromatic cash crops on unutilized/degraded lands.
Providing technical & infrastructural support for distillation and value-addition.
Enabling effective buy-back mechanisms for remunerative prices.
Integrating essential oils & aroma ingredients into global trade.
"Catalyzing Rural Empowerment Through Cultivation, Value Addition and Marketing Of Aromatic Plants."
Witness the transformative power of Lavender.
Liters/hectare Oil Production
Tons of Lavender Flower Harvested (annually)
Per Hectare Farmer Income (Max)
Liters of Lavender Oil (Doda Dist. 2019-25)
Previous Lavender Festivals in Bhaderwah (2022 & 2023) have showcased this incredible journey. Farmers have earned over ₹6.0 crore from dry flowers, QPM, and lavender oil.
The nation celebrates the success of the Purple Revolution.
Hon'ble PM Shri Narendra Modi highlighted Bhaderwah's lavender cultivation in the 99th episode of Mann Ki Baat (26 March 2023), praising farmers for transitioning from traditional maize to floriculture, significantly boosting their incomes through the Aroma Mission.
CSIR-IIIM, Jammu, received the prestigious CSIR Award for S&T Innovations for Rural Development (CAIRD-2020) in recognition of its pivotal role in spearheading the Purple Revolution and transforming rural livelihoods.
The remarkable success of Lavender cultivation under the Purple Revolution was proudly showcased as a Tableaux during the Republic Day Parade in 2024, gaining national acclaim for J&K's agricultural transformation.
Experience two days packed with learning, networking, and celebration.
June, 2025
Day One
June, 2025
Day Two
A showcase of past festival moments and innovative lavender products.
*Products shown are indicative, developed under CSIR-Aroma Mission.
Scan the QR code to register or contact our coordinators for more information.
